The Moderating Influence of Cultural Tightness on the International Diversification–Firm Performance Relationship: A Meta-analysis

Authors

  • Jens Schüler Institute for Entrepreneurship and Innovation, University of Bayreuth, 95447 Bayreuth, Germany

DOI:

https://doi.org/10.55482/jcim.2024.33571

Keywords:

international diversification, internationalization, firm performance, meta-analysis, national culture, informal institutions

Abstract

The relationship between international diversification (ID) and firm performance (FP) is among the best researched topics in international business. However, the findings on the role of firms’ home-country culture remain mixed, leading to repeated calls for broader cultural perspectives. We introduce the construct of cultural tightness–looseness and advance the conversation on the role of the tightness of a firm’s cultural origin. Drawing on 490 primary studies, we provide meta-analytic evidence that cultural tightness negatively moderates the ID–FP relationship.

Author Biography

Jens Schüler, Institute for Entrepreneurship and Innovation, University of Bayreuth, 95447 Bayreuth, Germany

Jens Schüler is a postdoctoral researcher at the Chair of Entrepreneurship and Digital Business Models at the Department of Law, Business and Economics at the University of Bayreuth, Germany.

Published

2024-06-19

How to Cite

Schüler, J. (2024). The Moderating Influence of Cultural Tightness on the International Diversification–Firm Performance Relationship: A Meta-analysis. Journal of Comparative International Management, 27(1), 16–30. https://doi.org/10.55482/jcim.2024.33571

Issue

Section

Research Articles