Consumer Perceived Economic Value of Electronic Charts

Authors

  • Ju-Chin Huang University of New Hampshire

Abstract

This paper applies the Contingent Valuation Method (CVM) to derive the mean willingness to pay (WTP) for the chart information in electronic format by end users. A case study of the members of the Passenger Vessel Association (PVA) was conducted. The results show that on average a PVA Vessel member is willing to pay approximately US$ 700 per vessel just for the chart information in electronic format. The proposed evaluation methodology can be modified to assess WTP for electronic charts of other key users such as recreational boaters and larger cargo shipping companies so the overall benefits of electronic charts can be derived.

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Published

2004-06-06

How to Cite

Huang, J.-C. (2004). Consumer Perceived Economic Value of Electronic Charts. The International Hydrographic Review, 5(2). Retrieved from https://journals.lib.unb.ca/index.php/ihr/article/view/20739

Issue

Volume 5, Number 2 (2004)

Section

Articles

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 Anders, F.J. and Byrnes, M.R.(1991). “Accuracy of shoreline change rates as determined from maps and aerial photographs”, Shore and Beach, 59, pp. 17-26.

(ii) References from Books:
Foley, J.D., van Dam, A., Feiner, S. K. and Hughes, J.F. (1990), Computer Graphics – Principles and Practice, 2nd ed., Addison-Wesley, Reading, MA.

(iii) References from the technical material or research   literature: 
Smith, A. (1988). Colour photomapping. Report NRC-01-512. National Research Centre. Ottawa, Canada.

(iv) References from a web site:
desJardins, M. (2005). How to succeed in postgraduate  study, Applied Ecology Research Group, University of Canberra, viewed 26 April 2009, http://aerg.canberra.edu.au/jardins.t.htm.

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